Case Study: Championing Gender Diversity in Financial Services

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Quick Facts

INDUSTRY 
Financial Services
 
KEY CHALLENGES
  • Improving gender diversity in a male dominated industry
  • Attracting diverse candidates
  • Improving overall hiring metrics and candidate quality

RESULTS

  • Increased gender diverse hires to 47% 
  • Increased gender diverse internal transfers to 52%
  • 22% increase in gender diverse hiring in two years. 
  • Interview to hire ratio of 77%

In the traditionally male-dominated financial services sector, achieving gender diversity has been a persistent challenge. LevelUP’s two major financial services clients have expressed a need to increase gender diversity, creatively finding ways to minimize the margin. Through strategic partnerships and innovative approaches, LevelUP has been at the forefront of driving meaningful change in this industry, helping a major client in achieve 47% gender diversity in their total hires in 2023. This case study delves into LevelUP's three key pillars of awareness, accessibility, and action in advancing gender diversity.

Awareness

Recognizing the importance of awareness, LevelUP’s approach to DE&I begins by educating hiring managers and HR partners. LevelUP has held educational DE&I training sessions with our client to shed light on what diverse profiles bring to the workplace. These sessions not only educate hiring managers and HR partners, but also foster an inclusive environment, promoting understanding and acceptance across all levels.

Accessibility 

LevelUP has actively engaged with underrepresented community and candidate groups, making careers in financial services accessible to a wider demographic. By participating in events like Future CodeHers, our teams have encouraged young women to consider technology and banking careers, emphasizing apprenticeships and growth opportunities. Additionally, the team has provided career guidance to ex-military personnel, further widening the talent pool and breaking down barriers to entry.

Action

Taking proactive steps, LevelUP has collaborated closely with both major financial services clients to integrate diversity and inclusion goals into their recruitment processes. The team has attended over 25 DE&I events with their clients, collectively working to remove barriers and foster an inclusive mindset throughout the hiring funnel. By raising awareness and taking tangible actions, LevelUP and our clients have actively contributed to advancing gender diversity in the financial services sector.

 

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